Cognac to be or not to be
The French Government has passed laws to protect the public as to what is and is not Cognac. It supplies every purchaser with a certificate, called an Acquit Regional [aune d’Or. This has nothing to do with age; it merely guarantees that the product comes from Cognac. The various qualities of Cognacs are generally indicated by stars: one, two, or three, in ascending quality. All wine people are superstitious. One of their firmest beliefs is that comet years produce fine wines. The legend goes that in the comet year of 1811, when a superb brandy was produced, one of the shippers decided to designate the brandy of that year with a star. An equally excellent brandy was produced in the following year and this he designated by two stars. By this time he had acquired the habit, but fortunately he stopped when he reached five stars. The firm of Hennessy claims to have originated the system. The stars on the label have no age significance. Each house blends its brandies for uniformity of quality, which is maintained year in and year out. The standards represented by the stars vary with the different houses. For instance, all “3 star” brands will not be alike, for with one house it might be a 10 year brandy, with another a 6 year brandy, and with still another a 20 year brandy.
Aside from the matter of stars on the label, all brandy houses handling better quality brandies use letters to indicate quality. And the letters, oddly enough, represent not French words-but English. They represent the following:
- E means Especial
- F means Fine
- V means Very
- O means Old
- S means Superior
- P means Pale
- X means Extra
- C means Cognac
For instance, when you see on the neck labels of a bottle of Cognac the letters V.S., they mean Very Superior; S.F.C. means Superior Fine Cognac, and so forth.
There is a good deal of misunderstanding about the question of age in Cognac. It improves in the wood for roughly fifty to fifty-five years. The cost of aging the brandy for this length of time is very high, as the losses through evaporation and the risk of aging too long are considerable, and make the ultimate selling prices so excessive that even millionaires would refuse to pay them. Once the Cognac is bottled, it neither varies nor improves. A Cognac bottled in 1900 will taste exactly the same today as it did the day it was placed in the glass.
The romantic nonsense about the 80 and 104 year old so-called Napoleon Brandies is nothing but a come-on for the gullible amateur.
The question naturally arises: “What is the best age for Cognac?” To quote the late M. Georges Roullet of Cognac, France: “Cognac is like a woman. She is at her best between the ages of 25 and 40.” He obviously knew Cognac as well as he knew the ladies.
From the consumer’s point of view, there are several questions which are frequently asked.
“What is Fine Champagne?” This means that the brandies have been made from grapes grown either in the Grande or Petite Champagne; consequently a Fine Champagne Cognac should be very good.
“What is Fine de la Maison?” In France every restaurant includes among its list of brandies a Fine de la Maison. This is its “bar” brandy, and can be anything the worthy boniface wishes to buy. More than likely it will be “everything but” Cognac, and will usually be a sound enough French brandy. It does not mean that it is “Fine Champagne Cognac.” When you order a “Fine” (pronounced feen) all you can expect is brandy of some sort.
As for the “snifters,” they are not best for the appreciation of Cognac. The large body and relatively small opening are good, but the size requires too much to be put into each glass. The glass should never be larger than one capable of being held and warmed in one hand. By the same token avoid the tiny, thimble size one ounce pony or cordial glass.
The question of bottles is also important. An old bottle means nothing. Distilled spirits do not change in corked bottles. Much better is an old brandy from the wood in a gleaming, newly labeled container. Large magnum bottles are bad. It is true that a bottle of Cognac need not be consumed at one sitting like a bottle of wine. However, it stands to reason that the larger the bottle, the longer it remains partly full, and the combination of evaporation and oxidation in contact with air in time results in a flat and lifeless drink.
A good test of a fine Cognac is to empty a glass after it has been thoroughly wetted on the inside by the brandy. The glass will retain its delicious aroma for hours, and even days.

Next, investigate the aroma. Take a good, bold sip of the wine. Hold it firmly in your mouth. You will notice at once the perfumes you smelled in the bouquet are suddenly present inside your mouth. You seem to be feeling the smell of the wine as though the smell were tangible. You will know whether all the bouquet is there or whether some of it has faltered on the way and been lost. You will decide whether new perfumes are present. And you will decide for yourself whether all the various odors are as delightful in the mouth as they were in the nose. This will be your judgment of the aroma.